By Sean Colón
In today’s competitive Arizona real estate market—where inventory is slowly rebounding and buyers expect move-in-ready homes—sellers often hesitate about which upgrades deliver the best return on investment (ROI). Your role as a realtor isn't just to list a property—it’s to guide your sellers toward improvements that make their listing irresistible and profitable.
Here are the top five upgrades that consistently offer strong ROI—and how Arizona realtors can advise sellers to prioritize them wisely:
1. Replace the Garage Door – A Visual ROI Champion
According to Remodeling Magazine’s Cost vs. Value Report, a new garage door delivers about a 194% ROI, nearly doubling the investment ZillowCash for Home. For homes in Phoenix, Scottsdale, or the suburbs, this upgrade dramatically elevates curb appeal—and curb appeal sells.
Realtor Tip: Suggest a modern, insulated garage door that complements desert-style architecture. Use drone or wide-angle shots to highlight this focal point in listings.
2. Upgrade the Front Entry Door – 100% ROI and a Lasting First Impression
Installing a steel or fiberglass front door recoups nearly 100% of its cost, while setting a welcoming tone the moment buyers pull up West Shore Homerealtorjedwards.comInvestopedia.
Realtor Tip: Encourage clean, on-theme hardware, and emphasize this feature in marketing copy—after all, first impressions truly matter in Arizona’s hot market.
3. Minor Kitchen Refresh – Smart, Stylish, Effective
Minor upgrades—like new cabinetry hardware, fresh paint, and updated lighting—deliver 72%–92% ROI, depending on scope and market.
Realtor Tip: Recommend changes that avoid full gut remodels, such as modern faucets, neutral backsplashes, and energy-efficient appliances. Then feature those improvements prominently in photos and listing descriptions for maximum impact.
4. Landscaping & Curb Appeal – Up to 200% ROI
Well-maintained landscapes can yield up to 200% ROI, while upgrades like patios or decks return around 90%–100% Better Homes & Gardens+1. In the Arizona climate, drought-tolerant xeriscaping can both boost value and save future water bills—a compelling selling point. We covered more on how photography influences first impressions in this blog: “First Impressions Sell: The Psychology of Listing Photos in Arizona Real Estate.”
Realtor Tip: Advise sellers to invest in simple upgrades—fresh mulch, native plants, or layered lighting—and ensure your listing photos capture the improved outdoor aesthetic.
5. Flooring & Energy Efficiency Upgrades – Beauty Meets Savings
Flooring improvements, especially refinishing hardwood or installing wood-look luxury vinyl plank, yield an outstanding 118%–147% ROI Home-y Digest. Additionally, upgrades such as attic insulation or new windows deliver 68%–117% ROI, improve comfort, and lower utility costs—appealing strongly to Arizona and out-of-state buyers Home-y DigestRent Bottom Line.
Realtor Tip: Suggest neutral, durable flooring and windows that blend with modern aesthetics. Highlight long-term savings and instant stylistic appeal in listing materials.
Why These Upgrades Matter for Arizona Realtors
With homes in Maricopa County averaging over $450K and buyer scrutiny at an all-time high, sellers need clarity on smart investments. These strategic upgrades help listings stand out, sell faster, and justify higher price tags—empowering realtors to present themselves as trusted, results-driven advisors.
Final Takeaway
Arizona realtors can earn serious trust — and listings — by advising sellers to prioritize upgrades with proven ROI. From knockout curb appeal to stylish interiors and efficient improvements, these strategic moves position homes to sell faster and at stronger prices.
By the way, I help realtors improve their online and social media presence by providing beautiful photos of their listings. That is why I’ve created this FREE HOME PREP LIST for your clients to help your listings look their best. Feel free to share.